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We are pleased to announce a new benefit at no additional cost to your GRMI membership: a digital CRM credential. Along with your CRM Certificate, GRMI is now offering digital badges to individuals who attain the CRM designation. After you meet all requirements and your CRM designation is processed, you will receive an email from encouraging you to claim your new digital credential. If you do not have a Credly account, you will be prompted to create one. You will then be able to share or post your digital badge.



What Is a Digital Badge / Digital Credentials

Traditional badges are often sewn or pinned on to uniforms. A digital badge is an online visual indicator “that represents skills, interests, and achievements earned by an individual through specific projects, programs, courses, or other activities.”  Digital badging makes keeping track of your professional development easier. Instead of gathering certificates and letters of accomplishments to show to interested parties, you can simply supply a link to your badges. It’s a shareable, public image that is validated and verified with evidence.

You may click on the links below to review the short two- to three-minute videos on digital credentials.

Digital Credentials Explained:

Enterprise Acceptance and Sharing:

Putting Credentials to Work:


Maintaining Your CRM Digital Credentials

To renew and continue membership in GRMI, which in turn keeps your CRM designation and digital credentials valid, you are required to pay an annual fee of $50 (U.S. funds). You will be sent an invoice for the GRMI membership dues in September of every year via your email address of record.

It is incumbent upon GRMI members to ensure their profiles have their current contact information.  If you do not renew your GRMI membership, your CRM designation will be invalidated and your digital credential will be revoked; your digital badge will disappear from all postings and social media sites where you have shared it. ​​​​​​​